Plant-based beverage brand Rebbl rebranded its line of drinks with a focus on occasions and conveying to consumers how to use the product, as the company looks to LTO flavors to grow trial, brand CMO, Mike Quinones, told FoodNavigator-USA.
Starbucks’ Pumpkin Spice Latte returns to stores today: marking the 20th anniversary of the seasonal favorite. What can we learn from the ongoing success of the flavor?
Pumpkin and maple-flavored beverages seem to crop up earlier each year, with most major tea and coffee chains now announcing their autumn offerings in mid-August. We round up what’s new and when favorites return.
Starbucks brought its fan-favorite Pumpkin Spice Latte back to US and Canada stores on August 28, its earliest release date ever. Other brands have followed suit and introduced their fall offerings early as well. But is pumpkin spice still a guaranteed...